eCommerce PPC

eCommerce PPC

The Future and Present of eCommerce

The future of eCommerce is growing brighter by the hour as more people are using the internet on more devices. Keep up with your marketing efforts and use eCommerce PPC marketing to create a steady stream of traffic.


Globally, eCommerce optimization is becoming increasingly important for business owners and retailers. Nowadays, it takes more than just having a website or a social media profile to get your business in front of your target audience. To sell your goods and services to the ideal customers and expand your organisation, you require a comprehensive web marketing plan.With eCommerce pay-per-click marketing, you can increase your brand's online visibility and maintain top search result positioning.

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ecommerce PPC Services

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Conversion Rate Optimization

To boost the click-through rate of your Google Shopping and eCommerce advertising, DIGIGO Next uses data-driven CRO techniques (CTR). In order to re-engage interested customers, we make use of your brand's promotional offers, optimise your landing pages and ad copy, and run a number of Adwords remarketing campaigns.

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Social Media Advertising

By using eCommerce advertising, you may improve your social media strategy and gain more followers. We run targeted advertisements, respond to reviews, and make use of live streaming tools, social media materials, and video content. These procedures enable us to boost brand engagement and provide excellent conversion rates.

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Ads A/B Split Testing

We assist you in identifying the eCommerce or Google Showcase Shopping advertisements that generate the maximum return on investment for your online business. Several landing pages are created by our PPC experts, and split testing data are established. We can then figure out which PPC advertising results in the most sales from leads.

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eCommerce Remarketing

Augment your digital marketing campaign and boost your conversion across all online channels. We optimise your abandoned cart campaigns, re-engage with your repeat visitors and drive traffic to your product page reviews.

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eCommerce Web Design

We build eCommerce sites tailored to your needs and demands. We optimise your checkout process, install live chat and ensure your conversion tracking is fully set up. We also use Shopify SEO to make sure your website is always found online.

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Landing Page Conversion

With landing pages that reflect your consumers' search intent, you may increase your sales. Each of your ad groups gets a special landing page from our eCommerce PPC team. We create thorough, readable content, optimise for desktop and mobile, and optimise your landing page using a hyper-personalised strategy.

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Ecommerce PPC Questions
FAQ

Frequently Ask Questions

  • What is an ecommerce PPC?

    Ecommerce PPC (pay-per-click) is a form of online advertising in which advertisers pay each time a user clicks on one of their ads. Ecommerce PPC specifically refers to PPC campaigns that are designed to promote ecommerce websites and drive sales.

  • Why is ecommerce PPC important?

    Ecommerce PPC is important because it can help to drive targeted traffic to an ecommerce website, which can lead to more sales and revenue. By targeting specific keywords and demographics, ecommerce businesses can attract potential customers to their site and increase their online visibility.

  • What are some key platforms for ecommerce PPC?

    Some key platforms for ecommerce PPC include Google Ads, Bing Ads, and social media advertising platforms such as Facebook Ads and Instagram Ads.

  • What is the difference between paid search and paid social advertising?

    Paid search advertising refers to advertising on search engines like Google or Bing, where ads appear in search results based on specific keywords. Paid social advertising refers to advertising on social media platforms like Facebook or Instagram, where ads are displayed in users' social feeds based on demographic and behavioural targeting.

  • How do ecommerce businesses set up a successful PPC campaign?

    To set up a successful ecommerce PPC campaign, businesses should start by identifying their target audience and choosing the right keywords to target. They should also create compelling ad copy and landing pages, set an appropriate budget and bidding strategy, and continuously monitor and optimise their campaigns.

  • What is remarketing in ecommerce PPC?

    Remarketing involves targeting users who have already interacted with an ecommerce website or product with personalised ads designed to encourage them to return and complete a purchase. This can be done through platforms such as Google Ads and Facebook Ads.

  • How can ecommerce businesses measure the success of their PPC campaigns?

    Ecommerce businesses can measure the success of their PPC campaigns by tracking key metrics such as click-through rate, conversion rate, cost-per-click, and return on ad spend (ROAS). This can be done using tools such as Google Analytics and the advertising platform's own reporting features.

  • What are some best practices for ecommerce PPC?

    Some best practices for ecommerce PPC include targeting long-tail keywords, using negative keywords to filter out irrelevant traffic, creating compelling ad copy and landing pages, and continually testing and optimising campaigns to improve performance.

Are you looking for an E-commerce PPC company that will deliver profitable traffic?

Contact Us Today & Unlock your Website’s True Potential!